Using Instagram as one of the most popular social networks worldwide has a significant impact on internet businesses.
Instagram is essential to businesses, which has led to the formation of a new type of internet marketing known as Instagram Marketing.
One of the tools available on Instagram is IGTV which allows you to display your business videos to users and Followers at any time.
One of the problems that Instagram causes for some users (users who are intending to share videos) is the 1-minute time limit on videos!
In fact, when users want to share a video that is a few minutes long, they must split it into several 1-minute videos and then share it.
Dividing a video into a few 1-minute videos will cause users to have some trouble while they are viewing the video.
Instagram has created a new feature called the IGTV feature to sort out this issue that allows users to share longer videos.
Of course, this feature also has its own limitations, but this restriction does not cause any difficulties for many businesses; ordinary accounts and profiles can share 10-minute long videos and official accounts (accounts that have a blue tick) can upload videos that are up to 60 minutes long.
According to the fact that the videos shared by various businesses are usually less than 10 minutes long, this tool doesn’t create any certain restrictions. In case you’re intending on sharing videos that are longer than 10 minutes, all you need to do is split the video into a few parts and share them instead. This tool has a great deal of impact on businesses. In this article, we are intending on addressing 6 methods in which IGTV can be used to increase the number of audiences and business sales rates.
You must already be aware that using different Instagram tools such as Posts, Stories, Direct Messages, etc. has a huge impact on your business and the relationship you have with users!
Video content usually has a greater impact on your audience, which is why the IGTV feature can help you a lot with your internet business.
Follow us along for an overview of 6 professional and practical features for Internet Business Branding using IGTV.
Instagram Posts become outdated and fewer users will have access to them after a while; in other words, Instagram Posts have expiry dates, and after posting a few new posts, the chance of users seeing older Posts is almost zero!
Instagram Stories are also no longer available after 24 hours; even though Instagram Stories have a huge impact on Instagram Followers, but the time limit on them means that new users are unable to see older Stories.
IGTV is the answer! Instagram is a tool that helps you keep your videos available in the Highlights section forever.
By using this tool, users can also view the videos that have been shared in the past. If you have a YouTube or Aparat channel for your business and want to make it easier for Instagram users to have access to the videos on these channels, just upload your videos to IGTV.