In a Facebook poll, 81% of respondents said Instagram helps them find products and services; This means that Instagram will gradually compete closely with Google. As a result of this important news, if you introduce your products well, you can meet the needs of many people and thus add to the statistics of your real customers.
One of the ways to attract customers through Instagram is how to introduce new products and have a close relationship with users.
For this purpose you can:
- Before promoting the product, create promotional products: that is, to attract the attention of customers and create enthusiasm in them, display a small part of the product or share part of production process on Instagram.
- Interact to build trust: Instagram has two good weapons in this area; Live and story! You can use the questions and polls field in stories and answer customer questions in live. This will make the customer feel like they are with you, thus trusting you and your services more.
- Have multiple tutorials: You can share your tutorials in the form of long videos on IGTV. Rest assured that even if people do not buy from you, if your training is useful to them, they will still come to your page and eventually become your customer.
Also, one of the most important ways to increase sales on Instagram is to have a business account. Because when your Instagram account is commercial, you can see the number of people who visit your page daily, you can even see their gender, average age, city and country and even the most visited hours.
You can also see how much posts are reposted or saved. So with a little time, you can easily understand the tastes of customers and know for what age group and with what gender.
To know how change your personal account to business acount read this article:
But now we come to the most exciting and important part of increasing sales on Instagram: Create an Instagram store!
The Instagram Shopping feature, which has been added, has become one of the most powerful sales tools on Instagram.
It looks like you have a store website with an Instagram store because customers can enter the purchase page directly by clicking on it while viewing the images of the product and its price and specifications.
If you have been working on Instagram for several years and your business is somewhat well known, now is the time to get acquainted with the conditions for receiving an Instagram blue tick.
The blue tick or the Verified Badge that appears next to the profile name indicates that the account on the social network is official.
How to get a blue Instagram check is that your account must meet several conditions, including:
- Your account must represent an individual, a business, or a registered entity.
- Your account must be specific to the person or brand you named.
- Your account must be public, have a profile picture, have a completed bio, and have at least one post.
- The last condition for receiving a blue tick is that your account must be known and searched by other people, and you must be very active.
Note that: if you apply for a blue tick and your account does not meet these conditions, you will not be able to apply for a blue tick again until one month after the disqualification date.