When Instagram merged with Facebook’s platform, Instagram ads become an important factor in developing a business.
If you have not yet advertised on Instagram, you have certainly missed out on great opportunities.
Instagram is the largest and most active social media globally, with more than 500 million monthly active users.
After that, it is not surprising that businesses are increasingly looking for a successful Instagram advertising program in a short time!
Instagram quickly became one of the top marketing and marketing tools for businesses.
Why ads on Instagram are so effective should be sought in the popularity of photos and videos over other types of content on other virtual social media.
Think about these questions:
- Who is on Instagram?
- Only teenagers and young adults taking selfies?
- Do older people use Instagram?
It is interesting to know that the highest percentage of Instagram users are:
- Between the ages of 18 and 29 (about 55%)
- Followed by the ages between 30 and 49 (28%)
- Other Instagram users are older or younger
Most Instagram users live in cities, and a small number live in the suburbs.
By considering the Instagram users, the product and services you offer, it should be seen if your customers can be found among Instagram users?
Even if your products are offline or provide services out of the world of the Internet, you still need to use a platform for your branding to be seen and introduced to the audience, and the world of Instagram is a popular place these days.
So, how can your business become successful with the capabilities of this great social media?
Here are some important tips for successful advertising on Instagram to help you to attract advertising companies to this popular social media.
Photo ads are the most common type of advertising that people see on Instagram.
Putting multiple photos in one post allows businesses to include multiple photos of an ad in one post.
This type of advertising is used when the ad owner wants to attract the audience’s attention to the most important aspects of the ad in the form of several multiple images.